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Jan 21, 2011

Blogging Tip of the Day - A Post that is Easy to Read


My experience online has taught me one very crucial lesson: it's hard to read from an electronic output display than a printed one. In other words, it's simply hard to read online.


One consequence brought by the difficulty of reading online, for Bloggers, is that our blog visitors don't stay for long. Typically, suffers scan blog pages and determine within a few seconds whether the pages are worth staying on, or whether they should click away.

So for bloggers, there is a need to write posts that are rich, relevant and easy to read.


A Post that is Easy to Read


  • Make sure that your post titles are clear and concise.

  • Use mini-heading in your posts to describe the structure of your content.

  • Use lists: bullets and numbers.

  • Use varying text formats, for instance, italicize conversations, and make key points bold.

  • Add relevant links.

  • Use images.

  • Write short posts and paragraphs.

However, too much of anything is poisonous - too much links, images, videos, text formatting... will none other than scare your visitors away.

The phony bugger compensates the activating follower.

1 comment:

Maxwell said...

What you have is good advice. However I think one aspect of a blog that always drives more visitors and makes content king is to use images and videos throughout as a supplement to writing. People have short attention spans and this helps with that.